At present (January 2025), the Bitcoin and Crypto sector is in the initial phase of active bull run and in this situation most of the new Bitcoin investors are trying to understand whether they should buy Bitcoin at a high price or MicroStrategy ($MSTR) as Microstrategy has been buying billions of Bitcoin for the last 4 years continuously.
This guide will help you make a better decision when choosing Microstrategy ($MSTR) or Bitcoin ($BTC) stock.
Microstrategy and its ProBitcoin shares
Microstrategy is a US-based Nasdaq-listed business intelligence company listed on the Nasdaq exchange under the $MSTR index.
In 2020, under the leadership of MicroStrategy co-founder Michael Saylor, MicroStrategy began purchasing Bitcoin. So far, this company has purchased a net 446,400 BTC in four years.
In the latest Bitcoin purchase, MicroStrategy purchased a net 2,138 BTC at an average trading price of $97,837.
With this net amount of Bitcoin, the company has an unrealized profit of $13.83 billion, which in itself is a very large profit for the company compared to its revenue from the traditional business model.
Due to the investment in Bitcoin, the company not only earned a large amount of unrealized returns, but also the company’s valuation increased to almost $94 billion.
The trading price of MicroStrategy ($MSTR) stock rose from $14 to $289, nearly a 1,905% increase, since August 2020.
Bitcoin Price with Microstrategy’s Bitcoin Adoption
Bitcoin does not need any kind of introduction to this world, but the situation of the Bitcoin sector changed drastically between 2020 and 2025.
In 2020, companies were not interested in talking about Bitcoin or doing business with almost no regulatory framework. But now, in January 2025, we can see that everything has changed. On the one hand, many Bitcoin spot ETF applications were approved by the United States Securities and Exchange Commission (SEC), and on the other hand, rivalry between politicians created a supportive environment for this innovative sector.
However, so far, there is no dedicated Bitcoin rule or law in action in the US jurisdiction, but the United States has a pro-Bitcoin president-elect, Donald Trump, and he already promised that he would allow only the rules and ProBitcoin laws to provide a better environment for this space to evolve and also ensure investor protection.
If we look at the trading price of Bitcoin between August 2020 and January 2025, we can see that Bitcoin rose from $11,680 to $93,600, which is an increase of almost 700% in 4 years.
Bitcoin vs MicroStrategy: the best option?
In the same period of time, the trading price of Bitcoin, as well as that of Microstrategy shares, behaved almost similarly, and this is creating a big question in the minds of serious investors: whether they should invest in Bitcoin or in Microstrategy shares.
In recent years, many investment experts noted that the fluctuations in the trading price of MicroStrategy shares were similar to those of Bitcoin, meaning that $MSTR was facing action in the trading price of Bitcoin. This is another factor that creates confusion about the perfect choice.
The bitcoinik.com team analyzed the entire scenario and found that investing in Bitcoin and Microstrategy stocks simultaneously is a better option than going in one direction. MicroStrategy will not stop here as MicroStrategy CEO Saylor has plans to make Microstrategy a Bitcoin millionaire company, and this in itself is a very important factor for a better future of investing with Microstrategy along with Bitcoin.
A tip for Bitcoin newbies
The cryptocurrency sector is full of various crypto assets and here each person has their investment advice; some have better ideas, but others have worse, which makes it very difficult to choose the right one.
Investors who are new to this sector are advised to get better information about Bitcoin, in particular, read the Bitcoin whitepaper and do more self-research instead of making any investment decisions blindly.
However, the best investment strategy to invest in the crypto sector is to start buying Bitcoin in small quantities and get a large share with a significant correction in the price, but each investor must ensure his investment limit and risk probabilities with the investment.
Also Read: Bitwise Executive Predicts Bitcoin Price Will Hit $1 Million If ‘Bitcoin Strategic Reserve Act’ Passes