In the world of cryptocurrencies and block chain, attracting and retaining users is more challenging than ever. The competition is fierce, the attention is scarce and web3 projects need innovative strategies to grow sustainably. This is where Gamification It comes into play, one of the most powerful levers of Modern marketing.
In this article, you will discover how Claim and generis They are helping Cryptographic and Web3 projects generate viral growth, increase user retention and strengthen the community through Gamified campaigns, automated and measurable. All with concrete results, data in hand.
What is claim: the gamified marketing platform for web3
Claiming is a Viral Marketing Platform Designed for Web 3 projects. Its nucleus is simple but incredibly powerful: automate the creation of viral campaigns, such as gifts, lotteries and missions with Awards in Tokens or NFT – Encourage useful user behaviors.
Main claim characteristics:
- Automatic distribution of rewards, saving time and money;
- Limited or limited quantity activities to generate urgency (FOMO EFFECT);
- Access to enriched user data for analysis and remarketing;
- Chain skills, ideal for launching commercial or reference competitions.
It is not a coincidence that platforms such as Bracketfi and Primex Finance have registered, thanks to claim:
- +63% growth in commitment;
- +43% increase in user retention;
- +27% growth in the average value of deposits.
Generis: Web3 marketing strategy at growth service
Generis is a Web3 Marketing Agency Specialized in integration Gamification in structured marketing funnels. It works next to the claim to create personalized and effective campaigns focused on concrete objectives: from the acquisition of the user to the possession of Token.
With generis you get:
- Custom gamified strategies;
- Continuous support to maximize performance;
- Additional marketing services: public relations, influencer, community construction, paid ads;
- Integrated campaigns with its commercial objectives.
The generis approach is based on data but also creative, combining technology, psychology and storytelling to create memorable experiences that increase the perceived value of the project.
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The advantages of gamification for crypt and web3 projects
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Gamification is not just a trend: it is a powerful growth engine for any decentralized project. The integration of missions, rewards and game mechanics in marketing allows you:
- Increase commitment and average time dedicated to users;
- Loyalty through rewards for those who perform regular actions;
- Educate new users about the use of DAPP or Token;
- Foster mouth to mouth through viral campaigns;
- Attract the first users during the launch phase and keep the community active in the long term.
In other words, it transforms your audience into an active part of the project, rewarding each useful interaction.
Examples of effective campaigns with claim x generis
Among the campaigns carried out by claim and generis, chain activities such as commercial competitions, interactive missions and gifts with NFT stand out. The results? Real and measurable commitment, growth of the main and tokenomic kpi more solid thanks to the incentive of tenure.
The most carried out activities include:
- Timed missions with token reward;
- Integrated reference systems to create a network effect;
- Grants milestones to stimulate continuous interaction;
- Advanced data collection for increasingly effective future campaigns.
Why choose a claim + generis for your web3 project
Whether you are launching a new project, consolidating an existing DAPP or preparing a fundraising campaign, the claims combination + generis allows you:
- Automate viral marketing without losing control;
- Integrate gamification strategically into the funnel;
- Monitor in real time the results with transparent panels;
- Optimize costs and effort, thanks to an ecosystem already ready to use.
Conclusion: The future of Web3 marketing is interactive, viral and automated
In web3, the user is no longer just a simple consumer but an active participant in the ecosystem. For this reason, marketing strategies must evolve, moving from simple advertisements to attractive and rewarding experiences.
Claim and generis today represent one of the most advanced solutions for those who wish to increase adoption, stimulate growth and create loyal and participatory communities.
Get more information on how to transform your community into a growth engine: